Fate’s meeting for the future of the city branding for Juarez city

The development of city branding has been a missing part of the rich history of the city, as a village or city either. A big challenge from the city branding point of view is to analyze if there is not a city branding progress then city marketing programs are just a lie. Juarez city was touched by t...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Carlos O. Irigoyen
Fformat: Artículo
Iaith:spa
Cyhoeddwyd: Universidad Autónoma de Ciudad Juárez 2022
Pynciau:
Mynediad Ar-lein:http://erevistas.uacj.mx/ojs/index.php/noesis/article/view/1067
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Disgrifiad
Crynodeb:The development of city branding has been a missing part of the rich history of the city, as a village or city either. A big challenge from the city branding point of view is to analyze if there is not a city branding progress then city marketing programs are just a lie. Juarez city was touched by the official information from the Vatican state, the city was included as one of the visit places of Mexico’s Papal visit in February of 2016, the destiny date, February 17. A highly regarded visit -like Pope Francis- should help to provide elements to build the concept of city branding instead of just supply non-enhancing fundamentals to strengthen the city marketing factor through city branding programs.
ISSN:2395-8669