Preferences of millennials for a pictorial scale: An opportunity to engage younger generations to participate in research studies

Communication tools (advertising, social media, etc.) are evolving to become increasingly more visual, driven largely by the commercial preferences of younger generations (e.g., millennials), creating promising opportunities in many areas, including research. Visuals provide an opportunity to make...

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Kaydedildi:
Detaylı Bibliyografya
Yazar: Leiner, Marie
Diğer Yazarlar: Melgar, Josefa, Jiménez Terrazas, Carmen Patricia
Materyal Türü: Artículo
Dil:en_US
Baskı/Yayın Bilgisi: 2018
Konular:
Online Erişim:https://doi.org/10.22201/fca.24488410e.2018.984
http://www.cya.unam.mx/index.php/cya/article/view/984/1126
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