Role of product, market, and organisational characteristics on NPD benefits

Role of product, market, and organisational characteristics on NPD benefits

This paper reports a structural equation model for associate three Critical Success Factors (CSF) for New Product Development (NPD) as market, product and organisational characteristics (as independent variables) with benefits gained by customers and companies (as dependent variables). Eight premise...

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Bibliografiske detaljer
Hovedforfatter:	García-Alcaraz, Jorge Luis
Andre forfattere:	Maldonado-Macías, Aide, Sanchez Ramirez, Cuauhtemoc, Latorre-Biel, Juan Ignacio
Format:	Artículo
Sprog:	en_US
Udgivet:	2018
Fag:	Innovation; NPD; new product development; structural equation model; CSF; critical success factors; product characteristics. info:eu-repo/classification/cti/7
Online adgang:	https://doi.org/10.1504/IJPD.2018.095920 https://www.inderscienceonline.com/doi/abs/10.1504/IJPD.2018.095920?mobileUi=0
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