Practices and limits of advertising: A proposal of critical inquiry towards political campaigns

Interest in studying political advertising campaigns has grown in recent years, mainly in the United States (Daignault, Soroka, and Giasson, 2013). Likewise, approaching advertising from a critical angle has become very important (Hamilton, Bodle and Korin, 2017). The present makes a proposal to add...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Montiel, Oscar
Awduron Eraill: Rodriguez Lucio, Claudia Ivette, Tovar Herrera, Jose Roberto, Valencia, Nilton
Fformat: Artículo
Iaith:en_US
Cyhoeddwyd: 2020
Pynciau:
Mynediad Ar-lein:https://www.cadernomarketingunimep.com.br/ojs/index.php/cadprofmkt/issue/view/21
Tagiau: Ychwanegu Tag
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