Preferences of millennials for a pictorial scale: An opportunity to engage younger generations to participate in research studies

Preferences of millennials for a pictorial scale: An opportunity to engage younger generations to participate in research studies

Communication tools (advertising, social media, etc.) are evolving to become increasingly more visual, driven largely by the commercial preferences of younger generations (e.g., millennials), creating promising opportunities in many areas, including research. Visuals provide an opportunity to make...

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Detaylı Bibliyografya
Yazar:	Leiner de la Cabada, Marie
Diğer Yazarlar:	Jiménez Terrazas, Carmen Patricia, Melgar, Josefa, Maiyegun, Sitratullah, Singh, Namrata, Peinado, Jesús
Materyal Türü:	Artículo
Dil:	English
Baskı/Yayın Bilgisi:	2018
Konular:	Visual questionnaires Pictorial descriptions Validation College students Questionnaire preferences info:eu-repo/classification/cti/5
Online Erişim:	http://dx.doi.org/10.22201/fca.24488410e.2018 http://www.cya.unam.mx/index.php/cya/article/view/984/1126
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

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