Antecedents of Online Impulse Buying: An Analysis of Gender and Centennials’ and Millennials’ Perspectives
Impulse buying continues to be a relevant topic for retail management, yet few studies have examined the role of online impulse buying. This study analyzes the effect of impulse buying tendency on online impulse buying behavior through the mediation of normative evaluation and the urge to buy impuls...
Αποθηκεύτηκε σε:
Άλλοι συγγραφείς: | Cavazos-Arroyo, Judith, Máynez Guaderrama, Aurora |
---|---|
Μορφή: | Artículo |
Γλώσσα: | English |
Έκδοση: |
2022
|
Θέματα: | |
Διαθέσιμο Online: | https://doi.org/10.3390/jtaer17010007 https://www.mdpi.com/0718-1876/17/1/7 |
Ετικέτες: |
Προσθήκη ετικέτας
Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!
|
Παρόμοια τεκμήρια
-
Characterization of Impulse Oscillometric Measures of Respiratory Small Airway Function in Children
ανά: Avila, Nancy
Έκδοση: (2019) -
Public Campaign Finance, Vote Buying and Parties´ Policuies on Government Spending
ανά: Ponce Rodríguez, Raúl Alberto
Έκδοση: (2018) -
Proposal and validation of a questionnaire of evaluation of the online teaching practice through the student opinion
ανά: LOPEZ-DIAZ, Jose Alberto
Έκδοση: (2018) -
Proposal and validation of a questionnaire of evaluation of the online teaching practice through the student opinion
ανά: Lopez Diaz, Jose Alberto
Έκδοση: (2018) -
Universidad Autónoma de Ciudad Juárez online.
ανά: Universidad Autónoma de Ciudad Juárez
Έκδοση: (2016)